BBC Sports Personality of the Year Betting: Top Sites, Odds & Bonuses for 2025

After an exciting year in sports, the race for Sports Personality of the Year (SPOTY) is heating up. We've covered the top bookmakers, current frontrunners, and latest odds for this prestigious award, plus our own tips and predictions to help with your wagers.

John Kettle Written by John Kettle Betting Expert at bestbettingsites.co.uk
Last updated:
The Top SPOTY Betting Sites
PositionBetting SiteRatingBonusInfoWebsiteT&C’s
15.0/5100% up to £50 Deposit MatchTop SPOTY betting oddsVisit Site!Full T&Cs Apply! New bettors. Select bonus at signup or use code SPORT. Wager deposit & bonus 8x. Max qualifying bet = bonus. Valid 60 days. Odds, bet & payment limits apply. T&Cs apply. 18+.
24.9/5Bet £10 Get £50 in Free BetsReliable SPOTY marketsVisit Site!Full T&Cs apply. New customers only. Register (excl 05/04/25), deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. Eligibility & payment exclusions apply.
34.8/5Bet £10 Get £30 in Free BetsCompetitive SPOTY oddsVisit Site!Full T&Cs Apply! 18+ New customers only. Opt in, bet £10 at odds 2.00+ within 7 days, no cashout. Get 6x £5 Free Bets, set events at odds 2.00+. 7 day bonus expiry. Debit Card / Apple Pay payments only. Click for T&Cs. Please Gamble Responsibly.
44.7/5Bet £10 Get £30 in Free BetsExtensive SPOTY optionsVisit Site!Full T&Cs Apply! For new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required. 18+ Begambleaware.org
54.6/5Bet £5 Get £30 in Free BetsTrusted SPOTY betting siteVisit Site!Full T&Cs Apply! 18+ New UK+ROI Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 6 x £5 free bets (selected sportsbook markets only, valid 7 days, stake not returned). Restrictions + T&Cs apply.
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SPOTY bookmakers chosen by bestbettingsites.co.uk

Our SPOTY Site Picks

SPOTY Betting Odds

Prices vary when comparing online bookies. We found the best value SPOTY odds for each personality shortlisted for the award. Check the table below for updated odds.

SPOTY Winner Odds
NameOddsRecommended Betting SiteSecure Link
Chloe Kelly5/6*10betVisit Site
Rory McIlroy11/8*LadbrokesVisit Site
Ellie Kildunne20/1*bet365Visit Site
Lando Norris28/1*BetfredVisit Site
Hannah Hampton28/1*bet365Visit Site
Josh Kerr50/1*10betVisit Site
* Prices are subject to change. Please check for any changes on the recommended betting site.

The Next Sports Personality – The Top Contenders

The race for Sports Personality of the Year 2025 is already shaping up to be a close one, with several big names making headlines early in the year. Bookies have released their odds, and the favourites list is packed with talent from golf, football, Formula 1, athletics, and rugby. Let’s take a look at the early contenders who could walk away with the trophy this December.

Rory McIlroy

Rory McIlroy is a strong contender after his dramatic win at the US Masters, completing the career Grand Slam and making history as only the sixth golfer to achieve this feat. In September, he also played a crucial role in Europe defeating the USA in the Ryder Cup. His odds have shortened sharply, and many believe this could finally be the year a golfer takes home the award again, something that hasn’t happened since 1989.

Chloe Kelly

Chloe Kelly helped the England womens football team to winning the Euro 2025 tournament. She smashed home the winning penalty in the final against Spain and scored a crucial goal in the semi final. Currently, Kelly is favrourite to win the award with UK bookies, and she hopes to follow in the footsteps of Sports Personality of the Year 2023 winner, Mary Earps.

Lando Norris

Lando Norris is making waves in Formula 1, with his championship battle and strong results putting him firmly in the spotlight. As the second favourite to win the F1 Drivers’ Championship, Norris could scoop Sports Personality of the Year if he manages to defeat his teammate, Oscar Piastri. If so, he will be the first McLaren driver to win the drivers championship since Lewis Hamilton in 2008.

Ellie Kildunne

Ellie Kildunne is the star player of the England womens rugby team which famously won the World Cup in September defeating Canada 33-13 in the final. Kildunne, who scored a superb solo try in the final has had an excellent year, being the top try scorer and scooping player of the year for England.

Hannah Hampton

Hannah Hampton was one of England’s heroes in the Euro 2025 triumph. The goalkeeper played a pivotal role in the final versus Spain, saving penalties from Mariona Caldentey and Aitana Bonmati. She also had an excellent season with her club side, Chelsea, being shortlisted for the 2025 Yashin Trophy. An outsider, but with Mary Earps winning the trophy in 2023, Hampton is certainly in with a shout.

Josh Kerr

Josh Kerr is Great Britain’s standout track star, winning the world indoor gold this year in the 1500m event. His rivalry with Jakob Ingebrigtsen is box office, and the kind of duel the public enjoys. Kerr set the British mile record in 2024, but he will need another big victory this year for him to beat the main contenders for the award, Kelly and McIlroy.

Criteria for Selecting SPOTY Betting Sites

When choosing the best SPOTY betting sites, competitive odds and quality user experience are key elements we look for, plus attractive bonuses and promotions.

Our Recommended Sites

  • 10bet: Our top selection for SPOTY betting sites with excellent navigation and attractive bonus promotions.
  • Betfred: Best overall value for SPOTY odds from a trusted and familiar brand.
  • BetVictor: Easy to find the SPOTY markets when browsing the site on mobile or desktop browsers.
  • bet365: Mobile friendly, large number of novelty markets including SPOTY and many other sporting awards.
  • Ladbrokes: Competitive odds across all candidates to win SPOTY, dedicated novelty betting section covering TV and specials betting markets.

Popular Types of SPOTY Bets

Bookies we have featured are offering two types of SPOTY bets this year:

Outright Winner

The simplest kind of wager, outright winner SPOTY bets pay out if you successfully predict who takes the award.

Each Way

Useful when backing one of the outsiders, each way bets will pay if your chosen SPOTY betting prediction finishes in the top three or five positions.

How to Bet on SPOTY

After choosing one of the best betting sites we have reviewed, turn attention towards how to bet on SPOTY this year:

  1. Create an Account: Open the new account and provide your details.
  2. Deposit Funds: Choose your payment method and make a deposit.
  3. Find the SPOTY Market: Look for SPOTY betting in TV and Specials or Novelty section.
  4. Select the Bet/Odds: Check the current odds and pick who you wish to back.
  5. Place Your Bet: Enter the amount you wish to wager and complete your bet.

Betting Tips & Predictions

Our top prediction for Sports Personality of the Year is Rory McIlroy. His historic win at the US Masters and his role in Europe’s triumph in the Ryder Cup has made him the difficult to beat. He’s also captured the public’s imagination with his career Grand Slam achievement.

However, do keep an eye on Chloe Kelly, who is currently the bookmakers favourite. If she did clinch it, she would become the thrid woman in a row to win the award (afer Mary Earps and Keely Hodgkinson).

Show Format & Rules

Sports Personality of the Year is an annual awards ceremony, hosted by the BBC each December. Here are some quick facts about the show:

  • Presented by: BBC
  • Date: December
  • First Award: 1954
  • Previous Winner: Keely Hodgkinson

Betting Responsibly:

No matter how much you enjoy novelty betting markets like SPOTY, always keep things sensible and gamble responsibly. Set limits, stick to your budget, and never chase losses. If you ever feel things are getting out of hand, you can use free self-exclusion tools like GAMSTOP to block access to gambling sites, or reach out to GamCare and GambleAware for confidential help and advice.

Conclusion

One of the most popular novelty betting markets at top online bookies, Sports Personality of the Year betting is always worth watching. Check the SPOTY odds often, especially as the summer’s big events unfold. If a British sportsperson wins a major tournament, you might see them shoot straight to the top of the SPOTY market.